FN Women Who Rock

Event Branding & Design

Overview

In the summer of 2019, Footwear News hosted its second Women Who Rock event alongside the Women in Power Issue. The event featured live panel discussions with influential speakers such as Tory Burch and Tabitha Simmons, followed by a cocktail party attended by over 200 industry leaders.

I designed event branding that authentically reflected the brand’s core values, creating key collateral including e-vites, banners, menus, signage, presentations, and more. This project highlights my ability to develop cohesive and impactful visual identities for high-profile events.

My Role

I led the branding and design of all event materials, ensuring an unified and professional look that enhanced the attendee experience.

Tools

  • Branding: Adobe Illustrator

  • Design & Layout: Adobe InDesign

Project Date

2019