WWD Influencer Summit
Event Branding & Design
Overview
At WWD’s Influencer Summit, I led the creation of event branding and spatial design for over 170 senior-level social media executives and influencers across fashion, beauty, and retail industries. Collaborating closely with the creative team, I developed cohesive branding that aligned with WWD’s established identity.
This included digital advertisements, presentations, and innovative venue signage thoughtfully placed to enhance the event atmosphere. My work balanced aesthetic appeal with functional design, ensuring a seamless, memorable experience that reflected WWD’s brand values and maximized attendee engagement.
My Role
I was responsible for developing the visual brand system and designing event assets that unified the physical and digital spaces.
Tools
Branding: Adobe Illustrator
Design & Layout: Adobe InDesign
Project Date
2019